The ‘Global Anthocyanin Market Price, Share, Size, Trends, Growth, Report and Forecast 2023-2028’ by Expert Market Research gives an extensive outlook of the global anthocyanin market, assessing the market on the basis of its segments like sources, applications, and major regions.

The report studies the latest updates in the market, along with their impact across the market. It also analyses the market demand, together with its price and demand indicators. The report also tracks the market on the basis of SWOT and Porter’s Five Forces Models.

Anthocyanin Market Size, Share, Price, Trends, Growth, Key Players, Report and Forecast

The key highlights of the report include:

Market Overview (2018-2028)

• Forecast CAGR (2023-2028): 4.30%

Anthocyanin is extensively utilised in medicines owing to its various functional properties, which is contributing to the market growth. Consumers’ increasing purchasing power is also surging the consumption of anthocyanin-rich goods, adding to the anthocyanin market expansion.

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The multiple health benefits of anthocyanin and its growing utilisation in different sectors, including personal care and food and beverages, among others, are considerably increasing its demand.

The surging consumption of anthocyanin-containing foods is a major factor propelling the anthocyanin market development. Health consciousness among consumers is increasing rapidly, and they are proactively embracing items that can help them improve their health. As anthocyanin-containing foods can reduce the risk of health problems such as cardiovascular diseases due to their antioxidants and anti-inflammation properties, the market is likely to witness a healthy growth in the forecast period.

Anthocyanin Industry Definition and Major Segments

Anthocyanins are flavonoid pigments that are naturally found in some plants. These are water-soluble pigments and can appear red, purple, blue, or black. Anthocyanins are also extensively utilised as dyes, natural food colourants, and culinary additives. For example, E163, which is a commercial anthocyanin, is produced from grape skin and is frequently used to provide a purple colour to jam, sweets, and drinks.

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The global anthocyanin market, based on source, can be bifurcated into:

• Natural
  • Fruits
  • Vegetables
  • Legumes and Cereal
  • Flowers
• Synthetic

By application, the market can be segmented into:

• Food and Beverages
• Personal Care
• Pharmaceuticals
• Animal Feed

The major regional markets of anthocyanin include:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Anthocyanin Market Trends

Due to their antioxidant and anti-inflammatory characteristics, anthocyanins are extensively used in the cosmetics sector. The usage of anthocyanins in cosmetics is expected to significantly rise in the forecast period in response to the increasing preference for natural and organic cosmetics.

Coloured berries, such as black elderberries, raspberries, and blueberries, have significant quantities of anthocyanin, which gives the fruits their characteristic colour. Anthocyanin is also found in cherries, pomegranates, blood oranges, and black and red grapes. Hence, the anthocyanin market is being supported by the increasing consumption of coloured fruits and berries, notably in smoothies.

The Asia Pacific anthocyanin market has observed a healthy growth due to the evolving consumer tastes towards healthier ingredients in food, drinks, and personal care goods and rising disposable incomes. Moreover, social media platforms showcasing the importance and benefits of anthocyanin are surging consumer awareness and fuelling the product demand in the region.

Key Market Players

The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of the major players in the global anthocyanin market.

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