Is AI Sounding the End for Online Surveys?
Online surveys have been a key market research tool for years, but the recent surge in the use of AI, specifically Generative AI, has posed threats to the traditional medium. With some of the best online survey companies increasingly moving toward using synthetic data, it is fair for industry experts to be worried that the changing landscapes might lead to the end of online surveys.If you work with an online survey company, it’s time to understand the implications arising from the extensive adoption of artificial intelligence for research purposes.
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